Jennie is a freelance copywriter, specialising in advertising copy, web content and media. Previously she taught Media Studies at the Tshwane University of Technology. She held this position for seven years. Jennie has a master's degree in Journalism on the topic of online newspapers and furthermore has BA and BA Honours degrees in languages. For the past eight years she has organised the SA Publication Forum's annual corporate publication competition and corresponding conference where South Africa's top in-house publications are honoured.