Paul van der Merwe is a director of Green Leaf Media. He started his career as an IT specialist but then moved to design and printing. After two years in the United Kingdom working for companies such as Goldman Saks and Bearsterns, he decided to combine his IT and design and printing skills... the natural way to go was digital publishing. He established is own company (eMagSA), which later became Green Leaf Media. Paul has a passion for the environment and thus the company has a strong focus on green issues.